BBA Programme

About the Programme

The BBA (Entrepreneurship) Programme at St Joseph's College of Commerce, established in the academic year 2017-’18, is designed to cultivate entrepreneurial talent and resources. The programme provides a unique and dynamic combination of hands-on business creation experience, cutting-edge entrepreneurial education, and a globally focused perspective. Students acquire the skills and confidence to ideate, launch, and scale their own ventures, with a solid grasp of business management fundamentals. Taught by faculty with proven entrepreneurial experience and academic credentials, the programme involves opportunity recognition, business model innovation, startup financing, and venture growth strategies. This comprehensive curriculum aims to motivate students to identify business opportunities, develop innovative solutions, and become effective entrepreneurs or entrepreneurship educators and researchers, contributing to a vibrant startup ecosystem.


Objectives of the Programme

● To impart knowledge to the students in key areas of entrepreneurship so that they may pursue careers as business founders or excel in different aspects of the startup ecosystem.
● To incorporate extensively – along with theoretical knowledge sharing – various skills (viz. opportunity recognition, business model canvas creation, pitching, networking) needed for entrepreneurial success.
● To promote knowledge through research - both applied and conceptual - relevant to new venture creation and entrepreneurial management.
● To enhance the decision-making skills and innovative thinking competence of students in uncertain and resource-constrained environments.
● To motivate students to apply entrepreneurial techniques to new and emerging industries and social impact areas.
● It aims at the holistic development of students by training in leadership skills, financial literacy, digital marketing, and interdisciplinary subjects included under the Choice Based Credit System (CBCS).